項目名稱：MR L Miss C 內衣店設計

Project name：Design of the MR L Miss L underwear shop

主設計師：彭建

Chief designer：Peng Jian

參與設計師：周城林 ， 陳冠

Participating designer：Zhou Chenglin ，Chen Guan

設計說明：

內衣是一種與潮流與時尚結合很緊的物件，因此許多內衣專賣店都層出不窮，隨著生活質量以及水平的越來越高，許多女性對內衣的追求也在不斷提高。而想要在這么多內衣店中脫穎而出，首先就要有自己內衣店的裝修風格，無論是店面櫥窗，還是店里的試衣間陳列柜，小至燈具燈光，都是吸引消費者的一種存在。

我們結合MR L Miss C自身的品牌，給到內衣店的定位是高級和優雅，迎合當代女性的追求趨向，在現代快節奏的生活里，越來越多的女性從里而外都是優雅和知性，我們給店里的裝修設計風格就是圍繞著高級和優雅。能表現優雅高貴的顏色，非紫色莫屬，從古至今，紫色都是神秘的，不凡的，也是優雅的體現。

Design Notes：

Underwear is a kind of thing that is tightly combined with the trend and fashion. Therefore, many underwear stores are emerging one after another. With the improvement of the quality of life and the level, many women's pursuit of underwear is also constantly improving. And if you want to stand out in so many underwear stores, you must first have the decoration style of your own underwear store. Whether it is the store window, the fitting room of the store, or the lighting of the lamps, it is a kind of presence that attracting consumers.

Combining MR L Miss C's own brand, we give the underwear store a high level and elegance, which caters to the trend of contemporary women. In modern fast-paced life, more and more women are elegant and intellectual from the inside to outside. So we decorate the store with a style that is centered around high grade and elegance. What color can express them, ?the answer is purple. From ancient times to now, the purple is mysterious, extraordinary, and elegant.

與其他店面設計不同的是，我們采用敞開的方式來代替玻璃櫥窗，中間一面白色墻壁隔開，利用立裁人臺來展示店內的新品或者熱銷產品。除此之外，我們還可以清晰地看見店內構造，消費者的角度也是一樣的，一眼可以看見里邊的衣物。

Different from other storefront designs, we use an open way to replace the glass window, separated by a white wall in the middle, and use the mannequin to display new or hot products in the store. In addition, we can clearly see the structure inside the store, the consumer's angle is the same, you can see the clothes inside.

這是我們未進行改造前的店鋪形象，可以看出現場也是沒有什么亮點，裝修風格較普通。

This is the image of the store before we remodeled. It can be seen that there is no bright spot on the scene, and the decoration style is more common.

①試衣間 ? Fitting room ? ? ? ? ? ? ? ? ②中導展示區 ?Central display area

③防火卷閘門 ?Fireproof Rolling Gate ? ? ④收銀臺 Checkout counter

⑤形象墻 ?Image Wall ? ? ? ? ? ? ? ? ? ?⑥精品柜 ?Boutique cabinet

根據現場的空間結構，我們制定了平面布置圖，貼近墻壁兩邊的是四季柜和內衣柜。

According to the space structure of the site, we have made a floor plan, close to the wall is the four seasons cabinet and the underwear wardrobe.

這是店里收銀臺的設計，我們采用紫色作為背景墻，一角落用于展示成套的衣物，可以放置新品或者熱銷產品，旁邊是設置成折疊一樣的墻壁，使得總體沒有那么單調。收銀臺是粉紫色的，跳色的效果是不會讓人產生審美疲勞，淡粉色與淡紫色也是一個很好的搭配。

This is the design of the checkout counter in the store. We use purple as the background wall. One corner is used to display the set of clothes. It can be used to place new products or hot-selling products. Next to the wall is set to fold, making the overall less monotonous. The checkout counter is pinkish purple, and the effect of color is not to cause aesthetic fatigue. Light pink and lavender are also a good match.

對店里我們也是采用了北歐的簡約風格。這是內衣柜的設計，白色背景墻，內衣整齊地正掛在柜子里，底下我們用的是白色的抽屜式柜子。內衣柜上方的裝飾除了品牌的發光板，也多了一些綠植，在正對面的置物架是是桌子形式，上方擺放著的是鞋類和其他衣帽。我們可以看到燈具是較高級的白色吊燈，與優雅很相稱。

For the store we also adopted the Nordic minimalist style. This is the design of the underwear wardrobe, the background wall is white, the underwear is neatly hanging in the cabinet, and we use the white drawer cabinet underneath. In addition to the brand's illuminating panels, the interior of the wardrobe is also decorated with some green plants. The shelves on the opposite side are in the form of tables, and the tops are shoes and other coats. We can see that the Lamp is a higher-grade white chandelier, which is very commensurate with elegance.

白色和墻壁和紫色的墻壁相互交融，使整體不會死板，大件衣物正掛的陳列柜也是比較簡約的，但都能很好地體現衣物的細節。恰好明亮的燈光打在整個環境里，使人感到舒適和產生購買的欲望。

The white walls and the purple walls blend together, so that the whole will not be rigid, and the large display cabinets are relatively simple, but they can reflect the details of the clothes. Bright lights are used throughout the environment to make people feel comfortable and have a desire to buy.