做時(shí)間的捕手以肌理書(shū)寫(xiě)時(shí)間之痕以光影演繹時(shí)光流轉(zhuǎn)以結(jié)構(gòu)詮釋時(shí)間厚度

Be a time catcherWriting the traces of time with textureThe flow of time through light and shadowInterpreting the thickness of time with structure

鐘表，是時(shí)光雕刻的藝術(shù)。當(dāng)鐘表遇上月球，賦名為「漫月時(shí)光旅」的展廳應(yīng)運(yùn)而生。與中國(guó)探月工程合作多年，得利鐘表集團(tuán)將航天人的逐夢(mèng)精神，凝結(jié)在腕表的方寸之間。

Watch, the art of time carving.When watch meet the moon, a showroom called "Time Travel walk on the Moon" is created.Having worked with the Chinese Lunar Exploration Project for many years, the Dailywin Watch Group has put the dreaming spirit of the astronauts in the square of its watch.? ?

漫月時(shí)光旅

A journey through timeas if walking on the moon

時(shí) 光 旅 程 ?

Time Journey

展廳的布局，本身就是一場(chǎng)關(guān)于時(shí)光的月球旅行和探險(xiǎn)。The layout of the exhibition hall is itself a lunar?

journey and adventure through time.

外立面運(yùn)用月球灰材料裝飾和鏤空透光設(shè)計(jì)，呈現(xiàn)出如星光般璀璨的視覺(jué)效果，為這場(chǎng)漫月時(shí)光旅寫(xiě)下美麗伏筆。

The facade is decorated with lunar grey materials and openwork to create a visual effect like starlight, setting the scene for a beautiful journey through the moon.

浪 漫 開(kāi) 篇 ?

Romantic opening

步入前廳，穿過(guò)「時(shí)光隧道」，登上「月球代步機(jī)」，開(kāi)啟猶如漫步在月球般的奇幻時(shí)光旅程。光影交錯(cuò)的「時(shí)光隧道」，一步一故事，關(guān)于得利鐘表集團(tuán)的品牌歷程與榮譽(yù)將娓娓道來(lái)。

Step into the vestibule, walk through the 'Time Tunnel' and board the 'Moonwalker' for a magical journey through time as if you were walking on the moon.A "time tunnel" of light and shadows, one step at a time, a story about the history and glory of the Dailywin Watch Group will be told.

亦真亦幻的「月球代步機(jī)」，是引導(dǎo)客戶(hù)進(jìn)入這趟「漫月時(shí)光旅」的鑰匙。月球表面肌理感、波浪感線(xiàn)條、星辰大海般幻影，共同營(yíng)造置身月球的情境感。「SAGA-航天系列」「SAGA-世家表系列」展區(qū)，將分別向你敘述關(guān)于極致探索、關(guān)于匠心追求、關(guān)于美麗時(shí)光的故事。

The real and fantastical 'Moonwalker' is the key to guiding customers on this 'journey to the moon'.The texture of the lunar surface, the wavy lines and the starry sea-like illusions combine to create a sense of being on the moon.The "SAGA-Space Collection" and "SAGA-Collection" sections will tell you the story of extreme exploration, of the pursuit of craftsmanship and of beautiful time, respectively.

旅 · 探 索 極 致 ?

Travel - Exploring the extreme

當(dāng)代表時(shí)間的腕表與追求高精尖的航天科技結(jié)合，意味著「得利鐘表集團(tuán)」對(duì)時(shí)間奧秘的追尋，正如人類(lèi)對(duì)浩瀚神秘宇宙的探索般，在科學(xué)技術(shù)的支撐下，不斷實(shí)現(xiàn)新的突破。

When the watch, which represents time, is combined with the pursuit of highly sophisticated space technology, it means that the "Dailywin Watch Group" is pursuing the mysteries of time, just as mankind is exploring the vast and mysterious universe, with the support of science and technology, to achieve new breakthroughs.

SAGA-航天系列，以精準(zhǔn)與工藝的雋永追求，致敬人類(lèi)探索的偉大和榮光。展廳里以火箭、宇航服、星球等航天元素，塑造多組微場(chǎng)景，既恰如其分地展示腕表魅力，又給予客戶(hù)身臨其境的體驗(yàn)。

The SAGA-Space collection pays tribute to the greatness and glory of human exploration with a timeless pursuit of precision and craftsmanship.The showroom features a number of micro-scenes with space elements such as rockets, spacesuits and planets, which both showcase the charm of the watch and give customers an immersive experience.

旅 · 詮 釋 匠 心 ?

Travel - Interpreting craftsmanship

從世家表系列本身的風(fēng)尚屬性出發(fā)，將其代表的形象轉(zhuǎn)譯為空間設(shè)計(jì)語(yǔ)言。有辨識(shí)度的分區(qū)展示，讓客戶(hù)的參觀體驗(yàn)更流暢。

Starting from the sartorial attributes of the World Watch collection itself, the image it represents is translated into the language of spatial design.The recognisable zoning display makes the customer's visit experience more fluid.

鉆石切割式玻璃鏡面與線(xiàn)性燈光交錯(cuò)，演繹女性腕表之美。鑲嵌有施華洛世奇水晶（首飾結(jié)合）的STELLA-維納斯的秘密花園系列，融合「技術(shù)與美」，既是珍貴的功能時(shí)計(jì)，又是雅致的腕間飾品。

The beauty of a feminine watch is expressed in the interplay of diamond-cut glass and linear light.The STELLA - Secret Garden of Venus collection, set with Swarovski crystals (jewellery combination), is a fusion of "technology and beauty", a precious functional timepiece as well as an elegant wrist accessory.

SAFRAN意為藏紅花，源于瑞士法語(yǔ)中價(jià)值不菲的香料，被譽(yù)為富人的象征。卓越制表精神，鑄就雋永。獨(dú)立專(zhuān)柜展示，融入標(biāo)示性符號(hào)設(shè)計(jì)，盡顯瑞士奢華世家系列的非凡與華貴。

SAFRAN, comes from the Swiss French word for valuable spice and is known as a symbol of the rich.The spirit of watchmaking excellence is timeless. A separate counter display, incorporating iconic symbols, reveals the extraordinary and opulent nature of the Swiss Luxury Collection.

畢加索曾說(shuō)：“我畫(huà)了一輩子的畫(huà)，只希望畫(huà)得像孩子一樣。”抽象幾何線(xiàn)條，巧妙重構(gòu)，讓想象力與奇趣飛一會(huì)。SPARY-畢加索的奇幻樂(lè)園系列，稚趣橫生，映照小孩世界的天真與多彩。

Picasso once said, "I have been painting all my life and I only wish to paint like a child."Abstract geometric lines, cleverly reconstructed, allow imagination and whimsy to fly for a while.SPARY - Picasso's fantasy playground collection is a playful reflection of the innocence and colourfulness of a child's world.

在這喚醒你無(wú)限遐想的「漫月時(shí)光旅」里，設(shè)計(jì)師打破單一的產(chǎn)品展示；以品牌理念為暗線(xiàn)，讓客戶(hù)在潛移默化中感知品牌態(tài)度和企業(yè)精神，同時(shí)感知時(shí)間的力量。

In this "Moon Time Tour", which will awaken your imagination, the designer breaks away from the monotony of product presentation.With the brand concept as a dark line, customers can perceive the brand attitude and corporate spirit in a subtle way, as well as the power of time.

除了設(shè)計(jì)得利鐘表體驗(yàn)展廳，我們還受邀設(shè)計(jì)「SAGA世家表機(jī)場(chǎng)專(zhuān)賣(mài)店」。作為知名鐘表品牌，得利鐘表集團(tuán)不斷獲取新的制表靈感，賦予鐘表超越計(jì)時(shí)功能本身的力量?jī)?nèi)涵。那如何超越“鐘表店”這一物理空間的簡(jiǎn)單定義，讓消費(fèi)者與品牌建立更多的精神層面的共鳴呢？

In addition to designing the Dailywin Watch Experience showroom, we were also asked to design the SAGA Airport Boutique.As a renowned watch brand, the Dailywin Watch Group is constantly acquiring new watchmaking inspirations, giving watch a power that goes beyond the function of timekeeping itself.How can we go beyond the simple definition of a physical space as a "watch shop" to create a more spiritual resonance with the brand?

臻享時(shí)間之禮

Enjoy the gift of time beautifully

年少的天真與喜悅、青年的自信與愉悅、中年的幸福與激情、年長(zhǎng)的溫馨與感動(dòng)……每一珍貴瞬間，都是時(shí)光饋贈(zèng)給我們的禮物，亦是閃光人生的寫(xiě)照。

The innocence and joy of youth, the confidence and pleasure of youth, the happiness and passion of middle age, the warmth and emotion of old age ...... Every precious moment is a gift from time to us, and a reflection of a sparkling life.

無(wú)數(shù)種狀態(tài)、無(wú)數(shù)個(gè)瞬間，串聯(lián)了人的一生。時(shí)間，作為記錄者，銘刻著這一個(gè)個(gè)值得被記住的瞬間。

Countless states, countless moments, string together a person's life. Time, as a recorder, inscribes these moments that deserve to be remembered.

時(shí) 間 之 禮 ?

The Gift of Time

腕表，作為時(shí)間的具象表達(dá)；就像時(shí)間的雙眼，定格美好。如果說(shuō)時(shí)間是饋贈(zèng)給人類(lèi)最好的禮物，SAGA便是可以伴隨我們一生的時(shí)間之禮。

The watch, as a figurative expression of time; like the eyes of time, fixes the beauty.If time is the best gift to mankind, SAGA is the gift of time that can stay with us for the rest of our lives.

「時(shí)間之禮裝置」，承載空間里主創(chuàng)意概念的表達(dá)。既引人矚目，又賦予空間張力。以有序和緩滾動(dòng)的翻頁(yè)方式，銘刻歲月長(zhǎng)河里一個(gè)個(gè)鮮活的人生瞬間。

The 'Rite of Time' installation is an expression of the main creative concept in the space.It is both eye-catching and gives tension to the space.An orderly, gently scrolling page turner, inscribing a vivid moment in life over the years.

禮 · 宇 宙 級(jí) 的 浪 漫 ?

Rite of Passage - Cosmic Romance

腕間光芒，燦若星辰。SAGA-航天系列，是航天主題展區(qū)概念的延伸。與時(shí)俱進(jìn)的制表技藝，成全了這份源自宇宙的璀璨與浪漫。

The light on the wrist is as brilliant as a star.SAGA - Space Series, an extension of the space-themed exhibition concept.The watchmaking expertise that has evolved over time complements the sparkle and romance of this cosmic origin.

SAGA-STELLA系列，為鑲嵌有施華洛世奇元素水晶的時(shí)尚女性腕表。除了計(jì)時(shí)之用，還可透過(guò)與著裝搭配或佩戴同系列手鐲、戒指，展示個(gè)性與品味。抽拉式試戴設(shè)計(jì)，既方便消費(fèi)者體驗(yàn)，又呵護(hù)產(chǎn)品。

SAGA-STELLA Series, a stylish women's watch set with Swarovski Elements crystals.In addition to timekeeping, it can also be worn with an outfit or with bracelets and rings from the same collection to show off your personality and taste.The pull-out fitting design facilitates the consumer experience while taking care of the product.

禮 · 想 象 力 的 張 揚(yáng) ?

Rite of Passage - Imaginative flair

由樂(lè)高拼成的「星際之洲」，啟迪孩子的好奇心與探索欲。SAGA-SPRAY系列，是極富想象力的童趣腕表。

The LEGO Star Continent will inspire your child's curiosity and desire to explore.The SAGA-SPRAY collection is an imaginative and fun watch for children.

家居抽屜式展陳，消弭與消費(fèi)者的距離。讓她們仿佛置身自家化妝間般，自主地與產(chǎn)品產(chǎn)生更多互動(dòng)。

Home drawer display to eliminate the distance from the consumer.It allows them to interact with the products as if they were in their own dressing room.? ?

漫月時(shí)光旅，余味綿長(zhǎng)；回賞時(shí)計(jì)臻作之美，沉醉在時(shí)間宇宙里。「一萬(wàn)年太久，只爭(zhēng)朝夕」。探索與創(chuàng)造，步履不停。

A long journey through time, with a long aftertaste; a look back at the beauty of a timepiece, lost in the universe of time."10,000 years is too long to seize the moment".Exploration and creation, step by step.

D&M店與面，秉承“讓零售創(chuàng)新更有趣有效”的設(shè)計(jì)理念，聚焦新零售領(lǐng)域的品牌升級(jí)以及空間創(chuàng)意體驗(yàn)設(shè)計(jì)。我們致力于在零售創(chuàng)意領(lǐng)域?yàn)椴煌袠I(yè)的前瞻性客戶(hù)，打造最頂級(jí)的零售空間創(chuàng)意體驗(yàn)和品牌營(yíng)銷(xiāo)推廣的視覺(jué)設(shè)計(jì)。

D&M adhering to the design concept of "making retail innovation more fun and effective" ,focus on brand upgrading and space creative experience design in the new retail field.We are committed to creating top-notch retail space creative experience and brand marketing visual design for forward-looking clients in different industries,create top-notch visual design for retail space creative experience and brand marketing promotion.

平 面 動(dòng) 線(xiàn) 圖

Plane diagram

項(xiàng)目名稱(chēng)：得利鐘表體驗(yàn)展廳

委托方：得利鐘表集團(tuán)

設(shè)計(jì)團(tuán)隊(duì)：邱啟平、李東輝、劉偉燕、林濤

工程管理：周志勇、陳康林

項(xiàng)目地址：中國(guó)廣東

建筑面積：360㎡

視覺(jué)：李帆、葉澤鍵